Success
in
the
world
of
business
is
generally
the
result
of
entrepreneurial
vision.
In
1972,
a
group
of
enthusiastic,
young
and
bright
individuals
with
a
keen
sense
for
business
opportunities
gave
birth
to
a
limited
partnership
company,
called
CV.
Felecia,
and
they
together
laid
the
foundation
for
what
is
known
today
as
PT.
Jerindo
Sari
Utama
(the
founding
partnership
company
CV.
Felecia
was
converted
is
1979
into
a
private
limited
company
under
the
name
of
PT.
Jerindo
Sari
Utama).
The
name
stands
for
“
First
Quality
of
German
–
Indonesian
Extraction
“
and
pays
tribute
to
an
enduring,
early
connection
with
German
firms
who
quickly
realized
the
potential
of
the
young
entrepreneurs.
Progress
was
swift.
Before
long,
a
modern
office
building
in
the
heart
of
Surabaya’s
most
prominent
business
district
was
purchased
and
a
branch
office
in
Jakarta
set
up.
Simultaneously,
a
partly
refrigerated
14.600
sqm
warehousing
complex,
including
repacking
facilities,
located
15
km
from
the
centre
of
Surabaya
with
excellent
access
to
a
highway
was
built
in
order
to
cope
with
the
increasing
volume
of
business.
As
a
company,
PT.
Jerindo
Sari
Utama
occupies
a
central
role
as
an
intermediary
.....  |
